Kato’s Nursery is a wholesale grower of ornamental nursery stock located in Abbotsford British Columbia and has been providing retail garden centres and landscapers with high-quality ornamental nursery products for over 50 years. Kato’s Nursery was operating on a mostly manual administrative process for managing customer orders. As an evolving business, Kato’s Nursery recognized their need to streamline how customers ordered their products and saw how technology could offer them new opportunities as a business.
Like most nurseries, the wholesale orders Kato’s receives can come through fax, phone, or emailed. To effectively manage their order fulfillment, they needed a more streamlined ordering process with less data entry for their internal operations and their customers.
- With a fully-branded website from LinkGreen, Kato’s was able to update their online presence and better engage with their customers.
- Their new, fully-integrated website provides their customer seamless access to their online catalog and ordering.
- A clickable digital catalog through LinkGreen’s online ordering service provided customers with an easy-to-use interface for purchasing inventory.
- To better inform their customers of product availability and pricing, Kato’s has taken steps towards inventory integration, completing their wholesale online ordering solution
Revolutionizing the Ordering Process
Kato’s knew that they needed to help their customers transition to a new way of order. LinkGreen’s ActivCatalog provided their customers with the convenience of making transactions online while maintaining the familiar print catalog format they are used to. Partnering with LinkGreen as their online ordering solution was an ideal solution because it offered a better ordering process for their valued customers. They wanted to ensure that all of their customers could access their pricing and inventory availability while placing their orders online.
Modernizing their Website
After finding success with online ordering, Kato’s Nursery wanted to further invest in improving their customer's experience and chose LinkGreen to design their new website, linking it directly to their online catalog. Their modern website now beautifully showcases their products and provides their customers direct access to their online ordering service.
A Future Through Technology
Over two short years, Kato’s Nursery has become an industry leader in technology and customer service. Together with LinkGreen’s online ordering solution, Kato’s was able to reduce data entry and streamline their ordering process by offering their customers online ordering on their website. Kato’s is now taking the next step by working with LinkGreen to fully integrate their inventory with their online ordering. Their continued investment in technology has positioned their nursery as an industry leader in technology and customer service.